Package Concepts for James Bond Ultimate Collector’s Set. © Sony Pictures Digital Inc. 007 Gun Logo and related James Bond Trademarks © 1962-2006 Danjaq, LLC and United Artists Corporation.
Sony was looking for a package set design worthy of one of it’s most valuable properties, OO7. This project was ambitious. It needed to hold 20 movies in some sort of sleek contemporary form that would evoke a feel of something Bond would use himself. Working with Josh Nelson, Bryan Dunford, and Warren Osborn, we explored various forms and combinations of tin, aluminum, and acrylic. We knew that due to the nature of die-hard Bond fans, the package could skew more toward a permanent material that would be kept as a souvenir piece rather than ending up in a landfill.
Unfortunately, the manufacturing price points of these permanent materials was too high for mass production, and they opted for paper in the end.
Acrylic structure 3D model by Josh Nelson.